We all love to receive gifts. And sometimes, the gift-wrap can be as much fun as the gift! The right packaging can show that the giver has gone the extra step to make the gift giving special. The truth is, presentation is everything.
Recently, we completed a fun project for one of our clients who wanted to make their gift giving a little special. CPS Insurance Services (CPS) specializes in Life Insurance, Annuities, Disability
Income and Long Term Care products. One of their core values is Creativity. Their creative approach extends beyond creating innovative strategies and meaningful solutions for their clients. It extends to their gift giving as well. A good example of this creative approach can be seen in the way CPS rewards their special clients. A lot of companies give clients tickets to sporting events.
But here’s where CPS stands out. They didn’t want to simply place the tickets into a plain white envelope, give it to the client and say, “Have a great time.” They wanted their creativity to be seen in all they do.
To help in the creation of this project Courtney Croitori, Graphic Designer at CPS, worked with Greg Yerkes, from Westamerica. With over 30+ years of experience in the printing and marketing field, Greg is fully aware of the many and varied printing and finishing techniques available to make this project a success. The finished product had the look and feel that Courtney was looking for. The tri-fold baseball ticket packaging was a home run for both CPS and for Westamerica!